Now starting an online shop business is more in demand by street business people.
how to start an online store because many feel that selling online is more effective than selling conventionally.
Because selling goods online can save expenses compared to renting a place to sell.
But before you decide to sell online, there are a few things you need to pay attention to. Here is an effective way to start online business
- Pay attention to what products will be sold
Remember several risks will occur when you sell goods online, especially in the shipping process.
Remember you have to consider whether the item you are selling will be safe when it reaches the buyer.
You also have to know which courier is suitable for your product.
For example, if you sell clothes, using a courier service with two-day delivery, of course, will be safe.
But it’s different when you sell food that doesn’t last long.
You have to find a courier who can deliver your food quickly within a few hours so that when it reaches the buyer, the taste and shape of the food are not damaged and can still be enjoyed.
- Determine the Online Shop Business Sales Platform
You should determine what platform you will use to promote your business.
That way you can develop the right strategy for your product.
Do not let you sell on a platform that is not by the target buyer. And make sure the platform can make it easier for your buyers.
For example, if you sell electronic goods that cost millions of rupiah, you can choose a platform that already provides a credit purchase system.
- Attractive Product Photos
Since you’re selling your products online, it’s a good idea to make your product photos as eye-catching as possible. This is done to attract buyers.
Before making product photos, you can look for examples of product photos that you think are suitable to attract buyers.
There’s nothing wrong with copying the concept of the photo, but don’t forget you have to focus the photo on your product.
- Give Promotions in the Form of Rewards
Who is not interested in a discount, or a buy one get one free promotion.
That way, of course, it will attract buyers, at least they will see your product, know about your brand.
Some people can’t help themselves when they see or hear about discounts.
- Pay Attention to Product Quality
Selling online means that buyers can only see your product from photos and from the information you provide about the product. So, you have to maintain customer trust by paying attention to the quality of the products you sell.
Remember, that attracting customers is not only from your platform, it can be word of mouth.
When the product you offer is good and doesn’t disappoint buyers, it allows your buyers to tell their colleagues to buy the products you sell.
Ready to Start an Online Business?
- Does your product have its market?
Before selling a product, you need to know who you are selling your product to. Many online businesses go through this stage.
As a result, they regret it later because their business is not profitable.
Therefore, you need to make sure that you have a market to sell your product. Don’t forget, also build your brand so that the product is more recognizable.
For starters, you don’t need a big market. As long as a group of people is happy with the product being sold, that’s a good sign.
- Who will you sell the product to and how to build the brand?
This is the next question you must answer before creating an start an online store.
You must remember, you will not be successful in business without knowing who your target audience is.
Why? By knowing who you will offer your product to, you can focus more on satisfying consumers, as well as attracting your loyal customers.
In addition, you will also focus more on how to run an effective marketing strategy that can reach your consumers. That way, you will be able to get high sales results.
- Will the products that are sold consistently have meaning?
For example, you make a custom pillow with a face on it.
Every day, you sit down, draw, color, and pack the finished pillows.
You just realized you are always doing repetitive work.
The problem that you don’t realize is that you seem to only learn to draw and color, ever since you opened your online shop.
It feels like you’re not growing.
You can learn more about how to build brand awareness by opening booths at various exhibitions, can learn about marketing strategies, and so on.
Learning from this, you have to make a product that you like, even though you have to do it continuously for a long time. Or, you can also recruit other people to make pillows, while you run a marketing strategy, for example.
- Are you ready to learn how to market products online?
Even though your product is very cool, but no one knows about your product, then how can this business run?
That’s what marketing is for business success.
If you don’t know how to market a product, you need to learn it too.
Indeed, not all marketing applications can be done for free.
Some things in starting an online business must be clearly understood. What are the 10 important things to consider in starting an online business? The last is the benefits generated when starting an online business.
- Decide on a Plan
Starting a business requires a careful plan. A plan is a point by point that will be done in starting a business. Determination of the plan must be done in detail and according to ability.
- Focus on Online Business
If you have determined what business to run, then stay focused. This focus on online business is needed to be able to manage what is needed to develop a business. Starting from the capital to products and services to customers. Set a personal time to be able to start an online business.
- Meet Up with the Online Business Community
To support the business to be carried out, you can join the business community. That way will get support from the business community. In addition, you can get the information you need.
- Define Product
Choose a product that is valid for all times, because the product can be durable and last a long time. It’s different if you just choose a trending product, if the trend ends then the product will also sink in popularity.
Therefore, in determining the product try to understand the needs of consumers. Choose a product that can indeed be sold at an average price.